You're not wrong, it is easy for us all to sit and say "they're doing it wrong!" but it's a fundamental misunderstanding of the property to suggest this more lighthearted and goofy take on DA is hitting anywhere close to home for a lot of people.
One of the major issues for me, large corporate entities whose execs are simply looking for the thing with broadest market appeal and highest potential return. This reeks of it.
It can never be anything special, exciting or risky because it's just the safest, paint by numbers, market researched thing that the team at EA could slap the Dragon Age name on. Now, obviously I don't know better than the teams at EA (or maybe I do, I'm forecasting a flop) but I can't see why this idea was even greenlit in the first place.
Given how DA is known for being a dark fantasy property, this pivot to being a less serious entry (at least from what the trailer implies, it would be a weird tonal dissonance should the final product be more in line with what was expected beforehand) sort of feels like a death knell for the series. I don't want for the IP to lose its identity, I understand that things change over time but it's not as though this franchise has been around long enough to become more experimental or tonally different.
I understand your concerns and don't think they're unfounded. The 15-minute gameplay trailer tomorrow should tilt the expectations one way or the other.
The mistake is jumping from "I don't like the trailer" to "I know how to run a AAA studio and a multi-million dollar business". I didn't like the trailer myself - in my head I was thinking "what's with the pastiche?" - but I plead ignorance on operating a big corporation. On the contrary, NeoGAF is filled with posters who write as though they knew better, but if we were to combine the most popular demands we would have:
1. shorter AAA development cycles
2. no crunch
3. higher wages
4. ever-increasing production values
5. handcrafted, extensive quality content, not procedural
6. constant, or marginally-increasing game prices
7. no microtransactions, even if optional
8. no GAAS
9. minimal to no AI asset generation
to which some would like to add:
10. riskier IPs
11. less reliance on franchises
How do you square this circle?
From the comfort of my couch, I can shout "Hey, Bioware, do this, nor that!" because if in the end they go belly up, I can just shrug it off and "oh well, tough luck". I am completely insulated from any negative consequences of following my own business advice. Plus I get the social cred that comes from bashing the "evil greedy corpos". I'm sorry, but I don't think this is sustainable.
To have a culture that craves the fruits of capitalism, but disdains capitalism itself, that demands RTX 4090s at 100 bucks, but hates the very system that made GPUs possible in the first place, a culture that applauds high production AAA titles but seeks to undermine the viability of the only studios capable of producing them.
Something has got to give.