Phil's strategy of telling people not to buy an Xbox is working like a charm.
And they had so much going for them at the start of this gen..
This gen has been a wonderful example of the momentum platforms gain overtime as consumers get locked into their digital ecosystem. So many people bought PS5s because they already own so much PS content from their PS4 and have no real choice. It sure as hell isnt cuz there are new 1st party games. It also further reinforces that allowing MS to buy ABK was the fair thing to do as they still have a damned near impossible challenge to steal consumers form Sony.