So I've been thinking what I'd do if, presumably through some Willy Wonka like golden ticket and child endangerment, I ended up being handed the reigns to the Xbox division by MS, and was able to fix the many, MANY problems the struggling console and it's studios have been facing.
But Xbox isn't the only lot with problems in gaming currently, so what console, studio, publisher or even IP that is, in your eyes at least, not doing so hot right now, do you think you have a winning strategy to turn rings around for, and how?
For me, I'd ditch the whole acquiring ABK for 70 billion nonsense, and use a chunk of that pile of purchasing money to start 10 new studios, poaching veteran talent from across the industry.
I'd fire all current managers that haven't released a successful game in the last decade, and offer the directors and leaders of the top 50 highest rated/selling games of the last decade a blank cheque to take their places, pairing Indie geniuses up with industry old timers where needed.
For the new Xbox studios, I'd insist every one needed to present 3 ideas for new games by the end of the year, with a rough concept demo for each, and get a radom selection of NDA'd hardcore Xbox players to help decide what gets made, and what doesn't. Any studios that don't cut the mustard get culled and new blood brought in.
I'd also ask every studio to put together a proposal for a new Halo, then also give ChatGPT all the scripts and novels from Halo to use as a basis, and get that to write the final script, because it couldn't be any worse. Hell, I'd play it up as a worlds first, and paint it as rhe first Halo written by Cortana's great Grandmother, or such like.
I'd also insist Cortana and any other in game AI feqtured in this new Halo go back to being hot, stacked and nude.
The whole releasing day one on PC thing would end immediately. Anything already announced will get a PC release a year after Xbox, sold as the Console release being the Beta test, while more time can be given to the PC ports to ensure they run perfectly, and we don't get another Redfall.
All future games will be Xbox only for at least 5 years. No more releasing MS games on other consoles at all.
One acquisition I would make though, would be Sega. Sonic instantly becomes the new Xbox mascot, until Master Chief can maybe be salvaged, and we'd start straight off by announcing Sonic Mania 2 and a 'Mario Odyssey quality' Sonic Adventure X. A host of other Sega classics will be greenlit.
This also means Atlus games become Xbox only, and will be leveraged to heavily target the Asian Market.
Which brings me to Hardware.
The XSS will be discontinued.
The XSX will be shrunk down and reduced in price with a Slim, diskless variant, and released in a host of cheerful and 'cute' colours.
The XSY will be announced, as the new 'Pro' mid gen upgrade system, going all out on power and being a luxury high end gaming device, coming with an elite controller, premium black aluminium case, Silent fans and optional RGB lighting. These will be made in low numbers and sold at a profit, and be flat out the best gaming console ever made. I don't give a shit if we only sell 3, it would be worth it just to curbstomp every single digital foundry comparison for the rest of the generation.
Finally, and to really sell to Asia, I'd create the XSZ, a Asus Rog Ally/Steam Deck/Switch like handheld, with as close to XSX a CPU and RAM as we can get, an OLED screen, optional dock, aiming at 720p, with a RRP of $500, but with the option to get it for $350 with a 12 month subscription to Gamepass Ultimate, or $200 with a 24 month subscription.
So yeah, TLDR: new management, new studios, return to console exclusives, buy Sega/Atlus instead of ABK, put the fear of God into game development teams to deliver or find a new job, ditch the XSS and go for both the high and low end of the market with 2 new consoles.
So, what would you do, and for whom?
But Xbox isn't the only lot with problems in gaming currently, so what console, studio, publisher or even IP that is, in your eyes at least, not doing so hot right now, do you think you have a winning strategy to turn rings around for, and how?
For me, I'd ditch the whole acquiring ABK for 70 billion nonsense, and use a chunk of that pile of purchasing money to start 10 new studios, poaching veteran talent from across the industry.
I'd fire all current managers that haven't released a successful game in the last decade, and offer the directors and leaders of the top 50 highest rated/selling games of the last decade a blank cheque to take their places, pairing Indie geniuses up with industry old timers where needed.
For the new Xbox studios, I'd insist every one needed to present 3 ideas for new games by the end of the year, with a rough concept demo for each, and get a radom selection of NDA'd hardcore Xbox players to help decide what gets made, and what doesn't. Any studios that don't cut the mustard get culled and new blood brought in.
I'd also ask every studio to put together a proposal for a new Halo, then also give ChatGPT all the scripts and novels from Halo to use as a basis, and get that to write the final script, because it couldn't be any worse. Hell, I'd play it up as a worlds first, and paint it as rhe first Halo written by Cortana's great Grandmother, or such like.
I'd also insist Cortana and any other in game AI feqtured in this new Halo go back to being hot, stacked and nude.
The whole releasing day one on PC thing would end immediately. Anything already announced will get a PC release a year after Xbox, sold as the Console release being the Beta test, while more time can be given to the PC ports to ensure they run perfectly, and we don't get another Redfall.
All future games will be Xbox only for at least 5 years. No more releasing MS games on other consoles at all.
One acquisition I would make though, would be Sega. Sonic instantly becomes the new Xbox mascot, until Master Chief can maybe be salvaged, and we'd start straight off by announcing Sonic Mania 2 and a 'Mario Odyssey quality' Sonic Adventure X. A host of other Sega classics will be greenlit.
This also means Atlus games become Xbox only, and will be leveraged to heavily target the Asian Market.
Which brings me to Hardware.
The XSS will be discontinued.
The XSX will be shrunk down and reduced in price with a Slim, diskless variant, and released in a host of cheerful and 'cute' colours.
The XSY will be announced, as the new 'Pro' mid gen upgrade system, going all out on power and being a luxury high end gaming device, coming with an elite controller, premium black aluminium case, Silent fans and optional RGB lighting. These will be made in low numbers and sold at a profit, and be flat out the best gaming console ever made. I don't give a shit if we only sell 3, it would be worth it just to curbstomp every single digital foundry comparison for the rest of the generation.
Finally, and to really sell to Asia, I'd create the XSZ, a Asus Rog Ally/Steam Deck/Switch like handheld, with as close to XSX a CPU and RAM as we can get, an OLED screen, optional dock, aiming at 720p, with a RRP of $500, but with the option to get it for $350 with a 12 month subscription to Gamepass Ultimate, or $200 with a 24 month subscription.
So yeah, TLDR: new management, new studios, return to console exclusives, buy Sega/Atlus instead of ABK, put the fear of God into game development teams to deliver or find a new job, ditch the XSS and go for both the high and low end of the market with 2 new consoles.
So, what would you do, and for whom?